Measuring Performance Geographically

In Use Cases by Blue Triangle Technologies / July 21, 2016

Looking to grow business in another country or region? Blue Triangle’s tools measure every experience of every user on your site. This analysis can be filtered by geography so you can easily understand the patience of your customers in every area of the world. Once you realize the speed improvements necessary for specific geographic regions, […]

Conducting A/B Tests to Measure Success

In Use Cases by Blue Triangle Technologies / July 21, 2016

A-B Testing is a vital part of success criteria when deciding on two versions of a web page. When adding new content and features to your site that may affect load time (i.e. personalization, video, customer reviews), use Blue Triangle in an A/B test to decide if your users are willing to wait that extra […]

Return vs New Customers: Who is More Patient?

In Use Cases by Blue Triangle Technologies / July 21, 2016

Are your return and logged-in customers more willing to wait than new ones? Blue Triangle answers this question by segmenting and comparing real users’ conversion rates, page speeds and other metrics on your website. By understanding which users are more willing to wait than others, you can make business-focused decisions around addressing performance for every […]

Performance Impact on Various Traffic Sources

In Use Cases by Blue Triangle Technologies / July 21, 2016

Are paid users not converting due to slow landing page speed? Marketing is spending a significant amount of its budget driving traffic to your site. Do you know how much page speed affects your company’s return-on-investment (ROI)? Use Blue Triangle’s tools to evaluate which traffic segment (paid, organic or direct) suffers from the lowest conversion […]

Prioritizing IT Resources to Increase Sales and Conversions

In Use Cases by Blue Triangle Technologies / July 21, 2016

Where should IT resources spend their time? The business side is driven to increase conversions and higher revenue online by acquiring new customers while keeping and expanding existing clients. Since website performance has traditionally been a technical topic owned by Operations and Development, how do you get both sides to agree to an approach that […]